Most of the attention in the online video space has focused on either media content and consumers or marketers and video advertisements. But companies continue to push further into this realm with nonvia Companies Throw Their Weight Behind Online Video - eMarketer.

Why do we seem to want to watch a video for only 2-3 minutes? What is it about that slice of time that feels like we’re getting something of value, yet watching any longer (and occasionally any less) just doesn’t seem to appeal to us? And since there’s a great emphasis on video, what is the best strategy for including video in a lead-generation process?

So.. you’ve signed up for MySpace, created a profile on Facebook, and joined Twitter and LinkedIn.  Now what?You really need to identify your time commitment for your social media efforts.  If you have something powerful, something that works, and is free... You probably don't see the true value behind it.  However, I bet if it costs thousands of dollars, you would!Social networking, like any form of networking, is about dedicating time. Checking in, updating your profile status, and logging out [...]

Pepsi takes $20 million dollars away from Super Bowl TV for Social Media project!

As we are finally delving into the meat of business after the holiday season, we find that alot of folks are just now planning their 2010 marketing and learning initiatives.It's quite different from past years in that budgets aren't fully solidified and corporate clients find it very frustrating to think ahead without a budgetary guideline.In an effort to help our clients, partners and continue to be a general source of information, Beholder created an informative Whitepaper that offers research information [...]